This is a forum to discuss how to tell your story – in an authentic and interesting way. Many of the topics that we will talk about fall under the category of “personal branding.” This term was coined in 1997 by management guru Tom Peters in a Fast Company article. He argued that we have entered a time where everyone needs to think of themselves as the CEO of Me Inc. I believe personal branding applies not only to career advancement, but also to personal success in friendship, dating and marriage.
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